What to charge

Followers × engagement → a starting rate. Copy the card. No sign-up.

Platform

Need the %? Calculate engagement.

Dedicated post · starting range

Enter followers to see a range.

FAQ

How much should an influencer charge per post?

Start with followers ÷ 1,000 × platform base, then adjust by engagement. Nano often $25–125, micro $250–1,000. Treat it as a floor.

What is a rate card?

A one-page list of prices per deliverable plus add-ons. It anchors the negotiation so you are not quoting from scratch every time.

What add-ons should I charge?

Usage rights +20–50% / 90 days, exclusivity +20–30%, rush +25%. Quote each as its own line.

Influencer Rate Calculator — What to Charge in 2026 (Free)